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The Leather Keychain is Now a More Personal Gift

The Leather Keychain is Now a More Personal Gift

New brass charm for keychain gifting


After designing the leather keychains, I thought about how to offer customization to them. Sure, I could offer a monogram with your initials (or your gift recipient's), but I knew there could be something more. I had my aha-moment when I found a charm bracelet of my mother's. My grandmother added a charm for her throughout the years—representations of various occasions and milestones. It's so personal, and is a sentimental remembrance and celebration of my mother's teen and young adult life. I'm grateful to have it. 

But if I'm honest, charm bracelets are not something I'm likely to wear. But a charm or two on my keychain, yes! What a treat to regularly catch a glimpse of something sentimental throughout my day without needing to wear it. And what an opportunity to add a special touch to a gift that will be used so much in my recipient's daily life. 

So, I've started to source charms that may be added onto the Loop Keychain. First up is a puffy Brass Heart to send your love. To go further with customization, we're offering a Brass Bar with etching possibilities on up to four sides. Etch a date, children's or pets' names, a love note—your pick.

Let me know what you think!